Amnet scoops a gold at 2017 China Interactive Marketing Academy Awards

Amnet China is delighted to have won Gold at the 2017 China Interactive Marketing Academy Awards in the category of best innovative campaign. On Nov 22, the China Interactive Marketing Trends Summit and the awards ceremony took place at Beijing International Convention Center. China Interactive Marketing Academy Awards, known as the “Academy Awards” for the interactive marketing industry, is annually presented by the Advertising Academy at Communication University of China and the renowned industry journal Media Magazine.

This year’s summit themed “Transition and Evolution of New Marketing Trends”, convened thought leaders and industry experts from academic institutions, leading brands and agencies to keep their fingers on the pulse of the latest interactive marketing trends, exploring best practices on marketing campaigns powered by data and technology. A stellar line-up of guest speakers included: Shengmin Huang, Professor of Communication University of China; He Zhao, Head of Marketing at OFO; Quifeng Wang, General Manager of Tencent Auto and Jianxing Wang, General Manager of Internet TV Advertising at CIBN.

The win was another significant recognition of Amnet China with the entry on Pizza Hut Home Services campaign. ” What we’ve been consistently dedicated to is putting the theory of “reaching right people at the right time, place or context ” into practice. Our team has pulled together to take effective steps in integration of unique data sources, cutting-edge technology and premium media as well as optimization of campaign efficiency, making this challenging promise of the industry a reality. We are honored to be recognized for this latest breakthrough in a collaboration with our client and Isobar team, ” said Sophie Gu, Business Director of Amnet China.